ITB China will return to the Shanghai World Expo Exhibition & Convention Center from May 27 to 29, 2025. This year’s event will offer three busy days filled with exhibitions, expert forums, and networking opportunities. ITB China remains a vital link between China and the global travel industry.
With strong backing from sponsors and partners of ITB China Official Events, the 2025 edition will feature the most complete program ever. It will be an unmatched platform for building strategic partnerships, discovering new travel opportunities, and promoting international cooperation in tourism.
The official opening will take place the evening before the show, on Monday, May 26, with the prestigious Opening Dinner. This event will welcome 700 top industry professionals from China and around the world. Tourism Malaysia, the Official Partner Destination, will sponsor the evening. The dinner will highlight Malaysia’s diverse tourism offerings through cultural showcases and presentations aimed at strengthening ties with China’s travel sector. This marks the start of three days filled with valuable connections and cultural exchange.
