Carnival Cruise Line has launched a new campaign to highlight the important role travel advisors play in creating unforgettable vacations. The campaign, called Funnel Faves, is aimed at building stronger relationships with travel professionals and helping grow their business.
With this initiative, Carnival wants to show appreciation for the advisors who help plan and book cruises for thousands of clients. The company also hopes to make it easier for travel advisors to work with the brand.
Funnel Faves will offer new engagement programs to help advisors connect more with Carnival. These programs include better access to resources and more support. As part of the campaign, Carnival is expanding its sales team. This includes adding new positions focused on field sales, strategic partnerships, and group bookings like charters and meetings.
By adding more sales experts, Carnival hopes to give travel advisors better guidance and tools to succeed in a competitive market.