The Travel Corporation Announces New Global Strategy to Grow Touring and Cruise Businesses
The Travel Corporation (TTC) has revealed a bold new global strategy to accelerate growth and strengthen its leadership in the touring and cruise sectors.
The plan includes increased investment, expanded teams, and upgraded tools aimed at making it easier for travel agents to access and sell TTC’s range of tour and river cruise brands.
TTC will focus on three main customer groups: youth travelers led by Contiki, mainstream tourists headed by Trafalgar, and luxury clients driven by Uniworld and Luxury Gold.
The company aims to provide clearer brand positioning and a stronger focus on customer needs across all segments as it enters this “exciting next chapter.”
